Jen Skingsley of Birkett Long on how to support the community through sponsorship 

Birkett Long is a full-service law firm with a presence in both Essex and London. The firm recently partnered with East-Anglia’s first LGBTQ+ Rugby Club, Colchester Kings RFC, in an effort to sustain their positive impact in the community and broadcast their services across the sectors of agriculture, construction, education, health, and social care. We spoke with Jen Skingsley, Head of Marketing at Birkett Long and Colchester Kings superfan, about the importance of meaningful involvement for local businesses in their sponsorship campaigns.

The partnership began with Jen using her connections to the community to contact Sam Biscoe, the Kings' chairperson and Head of Marketing at the Mercury Theatre, of which she is a board member: